2012: the sum of the IQ's of the makers?

There's a new film opening to capitalize on the current 2012 hysteria. In brief, a specific long period in the Maya (and other Mesoamerican) calendar will end in December, 2012, and ignorant people have decided that this means the end of the world for various stupid reasons.

Think I'm being too condemnatory? One seriously-stated reason: the Earth's poles will suddenly flip. Why? Because, that's why.

What I'm mocking now, though, is the publicity campaign for the movie. One of the official taglines and a major image in the trailer reads: "Mankind's earliest civilization warned us this day would come..." Really? The Sumerians? Perhaps you mean the Egyptians or Chinese? Is anyone really that ignorant? Well, clearly this movie's makers are either stunningly ill-educated or they think their audience is.

A Biblical curse on their houses.